It is of great concern when a bank keeps closing accounts that are in good standing and don't care about it. Just think of what it's doing to their brand. Nothing spreads more than negative news and a bank being on uncertain grounds is not news you'd want.

Trashing your brand as a good place to bank is not one of the things you should do during this economic meltdown.

Several people have now mentioned to me that their Washington Mutual business credit accounts have been shut down even though t… Continue

Our economy and the global economy is in a pickle. There is waning consumer confidence. Everyone seems broke. Spending has tightened. The mortgage crisis is still taking victims. Just look at the mammoth of a company that it has brought down, Bear Stearns. Who and what company is next?

This Recession is no kitten. It's a lion that's ready to go in for the kill. You need to prepare your company for battle and come out kicking.

There are two trains of thought when it comes to branding and a Rece… Continue

Brand loyalty is the ultimate prize. When you have that then a customer will give up their own interests for yours. Even if a competitor might have a cheaper price or a better product, your loyal customer will still buy yours. That's why every one strives for brand loyalty.

It means that the consumer is your biggest advocate and can be counted on to repurchase your products. They will challenge naysayers on your behalf and try… Continue

Brand isn't just a name, design or logo. It symbolizes much more to the owner. Its a way for the person to let people know certain things about themselves. Developing your brand into a powerful one makes finding financing easy, competition an easier battle to win and money lots of it.

Your brand can actually become the most valuable asset you've got. It is that precious to maintain and to build. A brand makes you stand out from the crowd. You go from one of the many to being familiar and trust… Continue

MSN has an interesting story called "Lindsay Lohan May Be Running Low On Cash". It talks about her outlandish spending habits that has potentially gotten her into financial trouble. In the aritcle it sites In Touch weekly. It outlined some of her spending, an… Continue